WEB BUILDER & ONLINE ORDERING WEBSITE
I designed a templated online ordering website and web builder, making it quick and easy for businesses to customise and
launch their own sites. With a streamlined interface and AI-powered tools, users can effortlessly personalise layouts, branding,
and content, significantly reducing setup time while ensuring a seamless and professional online presence.
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COMPETITOR ANALYSIS
The purpose of competitor analysis for a web builder is to gain insights
into existing solutions, identify market gaps,and understand industry standards.
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PERSONAS
It was great to humanise my research by creating Taylor Zwift, Mike Wasabi and Jamie Order and Tracey Chat. We will get a feel for how the KDS will effect the business owner, waitress and Chef.
USER JOURNEY
These user journeys help map out the complete experience the users have with the KDS, helping me to understand their needs, emotions, and pain points at each stage. It identifies obstacles, optimises user flows, and refines touchpoints to create a smoother, more intuitive experience.
WEB BUILDER LO-FI WIREFRAMES
I created lo-fi wireframes to give developers a clear vision of the web builder’s potential, keeping them
quick and flexible to focus on refining the template prototypes to perfection.
WORKING PROTOTYPES
These snippets of the working prototypes served as a foundation for the web builder, enabling retailers to customise their sites extensively and create a unique experience for each online store.
Desktop
Tablet
Mobile
